Invented for cooks with a passion for exploration, we captured an East meets West design philosophy that blends traditional and modern forms by combining circular and elliptical lines to create a uniquely elegant and practical silhouette that pours from either side.

Ali’s vibrant Bauhaus colour palette delivers a perfect complement to the ergonomic shapes and hints at a new language in cuisine – it’s no longer the casserole or the braiser or the saucepan or the roaster, it’s simply the Red, Blue or Yellow pan…childs play!

Oh, and in the studio we also invented a new word ‘Versatiron’ to celebrate the versatility of cast iron and give us an original, meaningful and impactful brand identity!

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